Tasha Mayberry-Mullyakaev
President and Co-Founder

Tasha graduated summa cum laude from Kaplan University, earning a BA in Legal Studies. Previously, Tasha worked as a direct response marketing representative for nearly five years where she consistently ranked within the company’s top 10 agents. Moreover, she has experience as a paralegal, marketing analyst and a Vice President of Marketing & PR for an insurance brokerage firm.

As a husband and wife team, Tasha and Pavel Mullyakaev founded Social Media 22 and have helped companies grow from their garage to their own warehouse; win product awards; gain thousands of Facebook fans and emails on their marketing lists; continuously get mentioned on TV, in magazines and more. Tasha is a writer for VentureMom.com and CHIC-CEO, and she is the editor-in-chief and owner of Best in Baby Biz & Kids Magazine.


Pavel Mullyakaev
Vice President and Co-Founder

Pavel attended seven years of school and graduated from Ulyanovsk State University in Ulyanovsk, Russia. Pavel was top of his class and is highly skilled in PHP, ASP, HTML, CSS, Adobe Photoshop, WordPress, Drupal, Joomla as well as a variety of ecommerce shopping cart platforms including Shopify, Big Ecommerce, Magento, Ecommerce Templates, CS Cart, and others. He is a very talented web designer.


Giselle Diaz
Digital Marketing Manager

Giselle is amazingly bright, creative, meticulous, and has played a huge role in the day-to-day business operations with a focus in PR and other marketing work. She graduated cum laude from Hunter College with a degree in Media Studies and a minor in Psychology. Giselle has excelled across the board and her passion and willingness to go above and beyond keeps her in the forefront of new marketing/PR trends. Before Social Media 22, Giselle worked as a Social Media Marketing Associate for Do You Remember, LLC combining her passions for social media and pop culture. She also interned at a music PR company called Tell All Your Friends, inspiring her to pursue public relations. Giselle is an integral part of the Social Media 22 Team and has become an expert in many facets of marketing and PR.


Dennis Hammer
Creative Content Director

Dennis Hammer completed a 3-month intensive internship with our company and was immediately offered a full-time position afterwards. Dennis excelled in all areas of the internship. As a graduate of University of Connecticut, Dennis is an experienced web designer and talented copywriter. Dennis’ creativity to think outside the box has played an integral role here at Social Media 22. As a former owner of an eCommerce website, Dennis has experience in online marketing and bringing businesses to the next level. Social Media Marketing is a passion of his and he works hard to stay in the forefront of social media trends and strategies to best help our clients.

Dennis creates amazing graphics for social media and more and is a very talented writer and content creator. He writes blogs, designs newsletters, creates graphics (banners, posters, flyers, and more) and assists with overall content strategy and marketing. Dennis also assists with SEO projects and he is the creative designer for each BIBB magazine issue.

Dennis lives with his wife in Connecticut, plays the guitar, and is an avid writer/reader.


Matthew Loftus
Social Media Associate

Matthew graduated from Rutgers University with a major in Information Technology and a minor in Digital Communication, Information, and Media. During both his time at Rutgers as well as post-graduation, he held a variety of positions that included the likes of technical specialist, web designer, marketing associate, computer programmer, and account manager. Matthew also has experience in the fields of graphic design, social media, copywriting, and video editing. Matthew handles numerous marketing tasks here at SM22. He is a talented writer, creative thinker, and manages all of the social media marketing for clients, manages blogger reviews, and more. He is from Central New Jersey and enjoys the following hobbies: hockey, basketball, skiing, weight-lifting, and fantasy football.


team-macyMacy Harrell
Public Relations Specialist

Macy is a PR and Marketing professional who lives for creating brand messages and building relationships that drive business. She attained a Bachelors Degree in Communications from Brooklyn College with a focus on Marketing and Film. Prior to joining the Social Media 22 team, Macy worked within the Marketing department at an information technology company for two years. There she was prompted to launch a career in communications that would allow her to target more creative industries. After interning with a reputable fashion PR firm, she became PR Account Executive with a New York City boutique agency. Through her experience Macy has represented a myriad of fashion brands and artists of varying sizes across the New York City market. Macy works diligently handling PR and pitching for clients as well as graphic design and other crucial marketing tasks.