From the Floor: ABC Expo Day 2

Our “From the Floor” series showcases different brands and products that we saw each day at the ABC Kids Expo 2014. Day 2 had even more exciting products and spectacular booths!

Click to view Day 1 of our “From the Floor” blog series

Cardiff Products’ Booster Seat Headrest

Nothing is worse than a sore neck from sleeping uncomfortably in the back seat of a car. Avoid the dreaded head bob (or if multiple kids are in the back — the head bump) with the Cardiff Booster Seat Headrest. This revolutionary, new device provides support and comfort for a child asleep in a car. Its thoughtful design can also accommodate users of all sizes. By attaching to your vehicle’s existing headrest with a simple, universal mount, the Booster Seat Headrest provides lateral support to keep a child’s head and body upright and comfortably aligned in the seat as they sleep.


Fun Fact: Co-founders Jason and Will are both dads who worked in the skate industry before inventing the Booster Seat Headrest!

Baby Elephant Ears

Unparalleled in style and function, Baby Elephant Ears is a baby headrest support pillow providing spinal/neck alignment and comfort – offered in diverse prints and organics, ethically manufactured, and made with sustainable materials.

Chiropractor-inspired and mom-designed, Baby Elephant Ears can go wherever baby goes – stroller, swing, car seat, changing table, wherever and whenever support is needed. Baby Elephant Ears is fully washable and requires no attachments, straps or special skills – just simple, loving use.


Fun Fact: Baby Elephant Ears is a woman owned small business that utilizes local resources and supports fair and honorable labor practices for production. Inventor Alicia Overby has 4 children – Lilly, Sylvi, Pearl, and Finn (the inspiration behind the ears!).


PunkinWrap is the only wrap purposely designed to multi-task as a blanket, car seat cover, sunshade, changing pad, tummy time mat, and nursing cover. It was created by a mom, so it’s made safe for baby. The 6-in-1 baby solution can be placed over baby while nursing, over the car seat, or over the stroller to keep baby protected from the sun at all times. The wrap is lightweight and breathable so baby is always comfy. Plus, it also gives baby privacy while sleeping and protects him from the other elements like rain and wind.


Fun Fact: The idea for the PunkinWrap came when inventor Laura Gravett was on a riverboat ride in Chicago with her husband and then 4-month-old daughter. As she found her baby becoming overheated, she quickly improvised by turning a nursing cover into a sun shade.


Designed by a mom for a well-loved baby, pello is a luxe floor pillow that goes beyond the standard play mat, positioning pillow, or baby gym.  The pello provides comfort and support, promotes muscle development, and encourages independent play.  With pello, moms feel better knowing that no matter which way their baby topples as they learn to sit up, their head is protected, which means fewer tears!


Fun Fact: Inventor Cindy would always pronounce pillow as “pello” prompting her kids to tease her and that’s how Pello got its name!

Come back tomorrow for the third part of our “From the Floor” blogs!